Privacy Policy

Information We May Collect

The information collected depends on how you use WhatCarFits. Some information may be entered directly by you, while other information may be collected automatically through normal website technologies.

Information entered into calculators and vehicle tools

WhatCarFits may ask you to enter information such as:

• Target monthly vehicle payment
• Down payment amount
• Estimated trade-in value
• Credit score
• Preferred loan term
• New or used vehicle preference
• Vehicle type preferences
• ZIP code or general location when local inventory features are available

This information may be used to calculate affordability estimates, payment estimates, and vehicle matches.

Information collected automatically

Like many websites, WhatCarFits may automatically receive technical information when you visit the site. This may include browser type, device type, operating system, referring page, pages visited, approximate location derived from an IP address, and general interaction data.

How We Use Information

Information collected through WhatCarFits may be used to:

• Calculate estimated vehicle affordability
• Estimate monthly payments and financing ranges
• Match vehicle inventory with the preferences you select
• Improve calculators, search tools, and website functionality
• Understand how visitors use the website
• Detect technical problems, abuse, or security issues
• Measure the performance of content and referral links

Credit Score Information

WhatCarFits may allow you to enter a numerical credit score so the site can estimate financing rates and affordability.

The score you enter is used as an input to an estimation tool. It is not independently verified by WhatCarFits and does not mean that you have been approved for financing.

WhatCarFits is not a credit reporting agency and does not provide consumer credit reports.

Vehicle Listings and Third-Party Data

WhatCarFits may obtain vehicle information from third-party data providers, automotive marketplaces, dealerships, public databases, or automotive information services.

Vehicle information may include year, make, model, trim, asking price, mileage, condition, photographs, dealer information, location, and a link to an external vehicle listing.

Vehicle inventory changes frequently. Pricing, availability, mileage, dealer terms, incentives, fees, and other details should always be confirmed with the dealership or listing provider.

Third-Party Services

WhatCarFits may use outside services to operate and improve the website. These services may include hosting providers, analytics services, vehicle-data providers, advertising networks, affiliate networks, and other technology providers.

These companies may process limited information according to their own privacy policies and the services they provide.

When you leave WhatCarFits by clicking a dealership, marketplace, financing, insurance, vehicle-history, or other third-party link, your activity on the destination website is governed by that company's policies.

Affiliate and Referral Links

Some links on WhatCarFits may be affiliate or referral links. If you click one of these links or complete a qualifying transaction with a third-party company, WhatCarFits may receive compensation.

Referral tracking may involve cookies or similar technologies that allow an affiliate network or partner to determine that a visitor came from WhatCarFits.

Compensation does not change the price you pay unless clearly stated by the third-party provider.

Cookies and Similar Technologies

WhatCarFits may use cookies and similar technologies to operate the website, remember preferences, understand website usage, measure referrals, and support advertising or analytics.

Your browser may allow you to block or delete cookies. Certain website functions may not work as intended if some cookies are disabled.

Analytics

We may use analytics services to understand how visitors use WhatCarFits. Analytics information can help us identify which pages are visited, how visitors move through the site, and where technical or usability improvements may be helpful.

Analytics information is generally used in aggregated or pseudonymous form rather than for the purpose of personally identifying individual visitors.

Personal Information You Choose to Provide

If you contact WhatCarFits, subscribe to a future email service, submit a form, or otherwise communicate with us, we may receive information such as your name, email address, and the contents of your message.

We may use that information to respond to your request, provide the requested service, maintain appropriate records, and operate the website.

Sale and Sharing of Personal Information

WhatCarFits does not operate as a data broker and does not sell personally identifying information such as your name, email address, phone number, or Social Security number as its core business.

Certain advertising, analytics, and referral activities may be treated as a "sale," "sharing," or targeted advertising under some privacy laws even when money is not exchanged directly for personal information.

Where applicable, visitors may have legal rights relating to those activities.

Data Retention

We may retain information for as long as reasonably necessary for the purpose for which it was collected, to operate the website, maintain security, comply with legal obligations, or resolve disputes.

Retention periods may vary depending on the type of information and the service involved.

Security

We use reasonable administrative and technical measures intended to protect information handled through WhatCarFits. No website, database, transmission method, or storage system can be guaranteed to be completely secure.

Children's Privacy

WhatCarFits is intended for a general adult audience and is not directed to children under 13. We do not knowingly seek to collect personal information from children under 13.

Your Privacy Rights

Depending on where you live, applicable privacy law may provide rights to request access to, correction of, deletion of, or information about certain personal information.

Some jurisdictions may also provide rights relating to targeted advertising, certain forms of data sharing, or profiling.

We may need to verify a request before taking action. Certain information may also be exempt from deletion or disclosure where permitted by law.

External Websites

WhatCarFits may contain links to websites and services operated by other companies. We do not control the privacy or security practices of those third parties.

Review the privacy policy of a dealership, lender, marketplace, insurer, affiliate partner, or other external provider before submitting personal or financial information to that company.

Changes to This Privacy Policy

We may update this Privacy Policy as WhatCarFits develops, services change, new data providers are added, or legal requirements evolve.

The "Last updated" date near the top of this page identifies the most recent revision.